Make Golf Great Again

Last week it was announced Smylie Kaufman had signed an endorsement deal with Natty Light, and in the words of Neil Armstrong "that's one small step towards drunk, one giant leap for the game of golf" or something like that, I'm not a history major... Obviously Golf has been criticized for the game's inability to grow and thanks to Rory, Rickie, Jordie, Smylie, and JT, those days are numbered. This crew of young talented golfers has it all, talent, championships, and the one thing golf has never been able to provide, a connection with a younger audience. Think of them as far more polished, sober, and less black lungy, version of John Daly. Whether its Rory's brutal honesty in regards to the Olympics (a nice change of pace from the cliché answers weve grown to expect from professional athletes) or Rickie, Jordie, Smylie, and JTs infamous SB2K16, these young stars are providing a angle for golf that America's youth and all the Frat bros crushing natty light can relate to. Often times these guys are critiqued for their antics but what they are doing is fun, growing the game, and more importantly, legal *looking at you, everyone in the NFL*. They have shown a maturity both on and off the course which is going to help form not only the next group of young golfers, but young athletes of all sports.

They are also switching up the style of golf which was must needed. Rory wears a new shirt that I instantly need to buy, every single round. Rickie bringing the heat with high tops and joggers, which I'm pretty sure gave every old stuffy golf guy a heart attack (and me something else, huge jogger guy, deal with it) when they were revealed. It may not seem substantial to golf, but in a materialistic 2016 society, sometimes the superficial things are just as important to drawing an audience as the sport is. Kids don't want to watch Michael Breed on the Golf Channel or dress like their dad, they want to watch the young guns* on snapchat and wear sweet clothes. Keep It Simple Stupid. Lets give the boys the keys and let them take Golf to the top.

*Young guns after they click through all the scantily clad women that beautiful app has to offer.

Kix Note: Joggers STINK. They are literally the dumbest looking article of clothing of all time and have no business being part of society let alone on the golf course. Hideous.

Also, Smylie has to be the official golfer of Keno Radio, that pic is a frat star from the SEC, not a pro golfer and I wouldn't want it any other way